This means that they now evaluate whether or not your posts will be surfaced on a hashtag feed based on how accurately the hashtags you use represent the content you’re posting about. Why? Instagram is making an effort to cut down on “hashtag” spamming. What the “right” number of hashtags to use is continually changing as the Instagram algorithm evolves, but for now, the ideal number of hashtags to use is anywhere from 1 to 5. Here’s what I’ve learned: How many hashtags should you use? How many should you use? Which ones should you use? Where should you place them? What should you not do with hashtags? These are all questions I also had when I first started my Instagram repost account, Now, three years down the line, I make a living from my Instagram and I have learned quite a bit about their strengths, best practices, as well as their limitations.
Instagram tags how to#
Problem is, it’s not always easy to understand how to best use hashtags. Although Instagram has greatly decreased their reach, using hashtags is still the most effective way to make your content discoverable to an audience that wouldn’t have otherwise seen your content and reliably speed up your Instagram growth.
Why? When you spend valuable time and energy creating content, you want to make sure that it’s discoverable to as many of the right people as possible. If you’re using Instagram as a platform to grow your business you should be using hashtags in every single one of your posts, always. PLEASE READ MY ARTICLE ON EVERYTHING YOU NEED TO KNOW ABOUT INSTAGRAM HASHTAGS FOR AN UPDATED BREAKDOWN OF THIS TOPIC 👍🏽
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